Ecommerce Strategy
A consultancy service supporting our wider offerings. Our Ecommerce Strategy Consultancy takes advantage of our entire team's ecommerce expertise to optimise your overall ecommerce offering; whether you are a soley D2C brand or operate across offline and online. We dive into all areas of your marketing and website strategy, including website UX, email marketing and segmentation, ecommerce reporting and trade/promotional calendars.
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Ecommerce strategy isn't just making some ads and serving them on a variety of platforms. It's about how your campaigns knit together under a singular goal - revenue growth.
Starting from the top down, we peel through your current marketing strategy, see what you're already doing well and what is missing or could be improved. After diving into your audience and identifying new opportunities, we make a start on ampliying your brand presence and awareness through emotion-driven storytelling. We tailor our measurement strategy and KPIs at each stage and cleverly use retargeting to nurture audiences at every stage of their purchase journey. They'll be exposed to your brand frequently enough for you to be top of mind, without being a nuisance.
We support budget planning, international expansion and your data and attribution tools to ensure you are set up for success from the beginning.
We know that selling becomes easy when you have a highly engaged audience who have been taken on a journey by your brand.
Improve Conversion
Rates
Having a strong acquisition strategy is meaningless if your website is not set up or designed to convert. Taking a look at the navigation of your website, the quality of your landing pages and the details within your product pages are just the tip of the iceberg when its comes to concentrating on improving website conversion rates.
Reduce Reliance on
Promotions
Brands can often get into a troublesome cycle of relying on promotions to drive a certain level of revenue. But promotions, whilst driving revenue, diminish your margins. Our experts can take a look at your promotional calendar and begin working towards pairing back on sale reliance by building a audience who are more price resistant.
If your brand is interested in any of the above services or simply need advice on your strategy, leave your details and we'll always come back to you.